On the SEO side of the house, a balanced set of good quality reviews has several major benefacts to your search engine performance: Which again makes sense – but it’s very encouraging to see a large study confirm this at scale. Yay humanity! Generally speaking customers will leave reviews if they have a very positive or very negative experience. In the same report, Yotpo also found that for the 120,000 eCommerce websites in their study, the vast majority of customer reviews are very positive. They found that conversions drop off significantly for products that have a 5/5 rating and that conversions a far higher for products in the 4.7-4.8 range. Yotpo also have some fascinating insights on consumer behaviour based on customer reviews. So don’t panic the next time you get a bad review – it may actually be helping you! Reevoo also found that the biggest increases in conversion rates happen when a product goes from 0-30 reviews. Bad reviews were found to improve conversion by 67%. Reevoo also found that a mix of good and bad reviews actually makes your good reviews more trustworthy (which kinda makes sense – would you trust a product that only has 5 star reviews?). 89% of consumers read businesses’ response to reviews.57% of consumers will only use a business if it has 4 or more stars.91% of 18-34 years old trust online reviews as much as personal recommendations.86% of customers say they read up to 10 reviews.So it turns out it’s not just me and you – we’re all paying a lot of attention to customer reviews! Delving deeper, I found some other fascinating research about customer reviews: Critically, that same Podium study found that review content is actually more important than the star rating or total number of reviews. In a separate study, Podium found that over 93% of consumers say online reviews have an impact on their purchasing decision. According to Advances in Economics and Business 85.57% of people said they read read customer reviews online before making a purchase. If you’re anything like me you probably spend way too much time reading product/service reviews before buying anything anymore – online or offline. Did you check out reviews for that thing you bought first? I’m betting the answer is most definitely yes. Think about the last time you bought something online. How important are customer reviews in eCommerce? These are case-sensitive.CommerceKit - Get automated reviews on your store! Sign up to get a sneak peek as we build it, early access to our beta version and a substantial discount once we go live. Create a macro titled Stamped review/question reply with the following body: -REMOVE ALL BOLD TEXT BEFORE SENDING- Possible actions from Stamped.io.Redirect notifications emails to Gorgias.You can now reply to Stamped.io reviews/questions directly from Gorgias! Here's how: Moving forward when you view a ticket for a customer, the list of reviews written by the customer will be shown on the sidebar widget. Simply drag and drop Stamped.io to the right sidebar.Click on "Edit widgets" icon located on top right of the page.Click on one of the tickets for a customer that has written a review before note: Important! You will not be able to proceed unless the ticket belongs to a customer that has previously written a review.URL: Integrations => Gorgias>, make sure that it ends with.Click on 'Add Integration' button located at top right of the page.In Gorgias, go to Settings => Integrations.